Call centre consultancy and consultants - BPO (Business Process Outsourcing) - Near shore and off shore call centre outsourcing from Katalyst Communications Limited

Katalyst offers data capture and content managment software to enable key productivity gains
16/10/2008 17:20:06
Katalyst extends its business processing service offering by investing in key data capture and content management software which provides unrivalled productivity gains with significant time and cost savings ... read more
CALL CENTRE MANAGERS
- TIP OF THE DAY
When creating your customer access strategy, make sure that you link it to your company’s mission and vision. If your company has established itself as the low cost provider in the marketplace, the call centre will probably look for automation and self-service options. On the other hand, if your company wants to focus on customization of its products to meet each customer’s unique desires and needs, every call may need to be handled by a live agent.

Katalyst have been successful in working with Blue Chip clients in terms of lead generation and mass volume customer acquisition. Katalyst work with closely with our Clients in understanding and defining end user profiles. From these results Katalyst employ the latest search engine optimisation techniques to drive traffic to key websites. Thereafter Katalyst are able to contact and convert customers via email/ SMS broadcasting and outbound telemarketing.

Lead Generation Projects Undertaken

Katalyst operated a 350 seat call centre in the Philippines to up sell a major Telco`s ISP base to broadband. In addition we were able to cross sell mobile phone contracts into this base. After exhausting the Clients customer base contacts, Katalyst sourced new data with which to run email and SMS campaigns with Call Me Back contact numbers.

An online travel company requested Katalyst to acquire customers via email and SMS broadcast. Katalyst worked with the Client to identify the required customer profile before sourcing the required data profile. The data was then jointly broadcasted by email and SMS to opted in data with a call back into Katalyst`s UK call centre.

A financial services company worked with Katalyst to develop a SEO program to drive new customers to their website which were then contacted by Katalyst`s call centre with hot key transfer to FSA consultants.